February Bloom Florist
Our very first client, February Bloom Online Florist, has been growing their business with us since day 1. We offered what we do best – digital marketing strategies and media ad buying. Together, we have helped February Bloom grow from a home studio-based online boutique florist to a renowned online florist that owns its own shops in Subang Jaya and expanded its team more than we could ever imagine.
In this evergreen yet crowded industry, we managed to help February Bloom excel in an ultra-competitive online florist market, while driving quality sales amongst potential buyers with a full-funnel strategy.
Our Approach
- Covered full marketing funnel with social media (Facebook & Instagram) and Google Ads (Google Search, Shopping, Performance Max) with awareness, consideration, and conversion campaigns
- Frequent review of marketing strategy to ensure the relevancy of plans
- Identified and targeted the right target audiences efficiently with cookie-cutter creative and precise targeting
- Determined the right keywords to leverage digitally and made the most out of it through relevant ads
- Implemented continuous A/B testing to ensure effective creatives that drive better media efficiency
The Results
- Helped grow February Bloom’s yearly revenue by 900% in 2 years’ time
- Increased cost efficiency by improving the return-on-ad-spend (ROAS) from less than 1 to 6.33x through diligent optimizations
- 650% growth in the number of purchases in 2020 vs. 2018
In need of some handpicked fresh flower bouquets? You know you can always count on February Bloom Florist, one of the major fresh flower providers in Kuala Lumpur and Selangor, trusted by more than 5,000 customers with 5 stars reviews.
In need of a partner that would go the extra mile to help your brand grow faster, smarter, and better? You’re at the right place. Contact us now if you’re interested to grow your business today.
